Comments on: Google Translator Toolkit For Translating AdWords Campaigns- Be Careful! http://www.searchlaboratory.com/blog/2009/10/google-translate-for-adwords-critical-flaws/ Search Marketing Blog Tue, 24 Jan 2012 08:09:37 +0100 hourly 1 http://wordpress.org/?v=3.1.1 By: oigel.com http://www.searchlaboratory.com/blog/2009/10/google-translate-for-adwords-critical-flaws/#comment-181 oigel.com Mon, 01 Aug 2011 12:23:07 +0000 http://www.searchlaboratory.com/blog/?p=132#comment-181 <strong>Google Translator Toolkit For Translating AdWords Campaigns...</strong> Google have created a toolkit for translating AdWords campaigns other languages. It machine-translates using Google Translate, and then allows a professional translator, or mother-tongue linguist to go in and correct the inevitable errors that machines... Google Translator Toolkit For Translating AdWords Campaigns…

Google have created a toolkit for translating AdWords campaigns other languages. It machine-translates using Google Translate, and then allows a professional translator, or mother-tongue linguist to go in and correct the inevitable errors that machines…

]]> By: Expanding Abroad – Do’s and Don’ts | Search Laboratory http://www.searchlaboratory.com/blog/2009/10/google-translate-for-adwords-critical-flaws/#comment-21 Expanding Abroad – Do’s and Don’ts | Search Laboratory Tue, 21 Dec 2010 13:50:34 +0000 http://www.searchlaboratory.com/blog/?p=132#comment-21 [...] that a translation process will reveal all the suitable terms in other languages is nonsense.  This article on translating Google campaigns explains this issue in some [...] [...] that a translation process will reveal all the suitable terms in other languages is nonsense.  This article on translating Google campaigns explains this issue in some [...]

]]> By: Andrew Girdwood http://www.searchlaboratory.com/blog/2009/10/google-translate-for-adwords-critical-flaws/#comment-20 Andrew Girdwood Fri, 30 Oct 2009 15:35:44 +0000 http://www.searchlaboratory.com/blog/?p=132#comment-20 Thanks for the mention of bigmouthmedia, that was good of you. The funny thing is that we don't much like the 'translation' concept. It's more about the localisation of terms. For example, "mobile" is "cell" in American or "handy" in German. An automated tool may not know that. I think this backs up your points completely; this is a nice new tool from Goog but there's still so much to do! Thanks for the mention of bigmouthmedia, that was good of you.

The funny thing is that we don’t much like the ‘translation’ concept. It’s more about the localisation of terms. For example, “mobile” is “cell” in American or “handy” in German. An automated tool may not know that.

I think this backs up your points completely; this is a nice new tool from Goog but there’s still so much to do!

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