Top 10 landing page tips to increase conversions
An effective landing page is a core part of the PPC process. The best campaign in the world can’t reconcile a landing page which doesn’t then convert visitors into sales and/or leads. Here are some of the tips and tricks we apply to landing pages to maximise conversions.
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The Lab Rats have taken to their bikes, but in lower numbers than the 10 that eagerly signed up.  On the day just 6 riders set off from the office after 2 dropped out with sports injuries and 2 others changed their mind, obviously scared by the cycling prowess of the rest of the group!
So [...]

Hi I’m Liam.
I am currently in my first of two weeks SEO work experience with Search Laboratory in Leeds working as a Junior SEO Executive. I am 15 years old, in year 10 and attend cardinal heenan catholic high school.
I have been helping with both PPC (pay per click) and SEO (search engine optimisation).

For SEO [...]