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Posts made in February, 2012
How to Make the Most out of Google Remarketing
Google Remarketing was introduced almost 2 years ago now, yet it still seems to be a tool that few people have fully got to grips with.
There are some brilliant strategies that can be employed by remarketing which I plan to explore in this blog post.
Visit but no Conversion
Suitable...
Search Laboratory Awarded Tenth Place in the Sunday Times Top 100 Best Small Companies to Work For
Search Laboratory are thrilled to have been ranked the tenth best small company to work for in the country by The Sunday Times Top 100 list published yesterday, 26th Feb 2012.
The Sunday Times Top 100 Companies to Work For...
What are Rich Snippets?
Rich snippets are a few lines of text that are displayed in a websites listing within the search results pages. They are extremely useful for webmasters to highlight to Google important aspects of a webpage. Google can then use this information and provide search engine users with a more detailed idea of what...
Finding the best possible staff for your company is always crucial; not only for SEO companies, but for every company that requires a certain set of skills and areas of expertise. The SEO industry as a whole has experienced a lot of development over the last few years; updates and algorithm changes in the past and with those changes...
Google is always trying new things with their ads in order to test the effect on click through rate, apparently to benefit the end user – but probably also to make more money. There are now ‘call extensions’, ‘sitelinks’ and Google also move the description line up to the headline in some instances....