Author Archive
Twitter Friendly Press Releases
Many news and press release sites now have auto tweet buttons such as Tweetmeme or Twitthis. As an increasing amount of these releases are being tweeted through this method it’s well worth making sure the relevant people are exposed to your release via Twitter. These tweet buttons produce a tweet using the press release title [...]
No commentsProtest At Earls Court TFMA 2010 – Picture
Protesters gathered outside TFMA 2010 at Earls Court to remonstrate about our sophisticated PPC bid management software ‘Bidlab’.
They claim that we have an unfair advantage when it comes to managing pay per click campaigns.
If you want to find out what all the fuss is about contact us online or call 0113 2121211.
Proud to be Leeds
Today is a proud day to be a Leeds fan. Congratulations to Leeds Utd who beat Man Utd in the FA Cup 3rd Round at Old Trafford yesterday.
Not only did we outplay, humiliate and thoroughly beat our bitter rivals – but we also made it as a hot topic on Google!!!
Marching On Together!
No commentsLab Rats – Abbey Dash 2009 Results
After injury ravaged the Lab Rats team in the weeks prior to the event, the remaining seven managed to all complete the Leeds Abbey Dash on Sunday.
Congratulations to Lindi, who won emphatically on the day and shattered Ian’s company record time with a blistering 44mins 15 second run (Ian’s previous record was 44:51).
That run single [...]
No commentsLeeds Abbey Dash – Search Laboratory Back In The Running
Once again the Search Laboratory team are donning our running shoes and taking part in the Leeds Abbey Dash. The Abbey Dash is an annual 10k run that starts at the Headrow in Leeds city centre and goes down the A65 to Kirkstall Abbey and back.
Last year we had five participants and this year the [...]
Local Business Optimisation Will Enhance Mobile Search
Google Local Business Center has just released a brand new reporting feature. The new interface gives you a Google Analytics style dashboard with some very meaningful statistics that can be used to improve the traffic and conversions you receive from your local business listing (LBL).
This is a massive step forward in local search and hopefully [...]
Use Bing PPC To Take Advantage of the Bing Launch
Bing is here. Bing is a rebrand of the exisiting Live search from Microsoft. It is supposed to be a new cleaner more accurate version of live.
There’s a new explorer pane on the left hand side that give related searches and enables you to keep tabs on your browsing history.
There is also a picture that [...]
SMX London 2009 – SEO Tips
Last week I attended SMX London, a leading search marketing conference series. The reason I attended was to try and gain insights into the SEO industry and discuss techniques we use with our SEO peers.
I found it very interesting and thought provoking. Below is a summary of the latest search engine optimisation tips from the [...]
SMX Talk: Search Marketing, Measurable Marketing Through Difficult Times
CEO and founder of Search Laboratory, Ian Harris, is speaking at Search Marketing Expo (SMX) in May.
He will be speaking about the how search marketing can be the ‘kiss of life’ for some businesses in today’s difficult economic climate. The emphasis will be on how both SEO and PPC marketing are ‘safer’ more measurable forms [...]
Social Media Optimization Guide
There is a lot to be said for social media and its rise in the world of search engine optimization. People often talk about social media optimization without actually knowing what it is?
This article is a very basic guide and will briefly explain the main different types of social media and how they can help [...]
