What has writing got to do with SEO? One of the main tools in the arsenal of an SEO practitioner are the posts on external blogs, which when done right offer both a contextual link to a URL of your choice on what are often great quality sites, as well as some genuinely interesting, useful or persuasive text. Often however, the...
You have chosen your SEO agency, signed on the dotted line and now you’re sat back waiting for the traffic to start pouring in. The agency will be busy reviewing keywords, looking for link opportunities, analysing your competitors and going through your site with a fine-toothed comb trying to identify any issues that could...
With the internet becoming an ever-present phenomenon, the importance of ecommerce is growing constantly. The Internet has influenced our way of doing business, as well as altering the shopping behaviour of the consumers we target. We have now the possibility to shop in online stores from all over the world and have access to an...
As we all know from using Google day to day they are forever testing new layouts, features and tools. On 10 Jan 2012, Google launched what it calls ‘Search Plus Your World’ and we thought we would run through some of the features before they start to appear in the UK results. The changes are quite radical and it has certainly...
Getting Froogle with Google; Making the Most of Google Product Search In the increasingly competitive marketplace for online sales and ecommerce, any advantage you can get needs to be fully developed and realised. The same can be said of the reverse, so any advantage your competition uses must be quickly identified and analysed to...
For those of you who may not have made it to see our CEO, Ian Harris speak at Figaro Digital’s Digital Marketing Conference in November, you can now watch Ian’s speech online. The speech was on the topic of ‘SEO in 2012 – How to Win in Competitive Markets’ however the format had a twist – in order to keep content...
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