Google launches new image search


Alice Lawson

Technical SEO

It has been reported that Google has once again succeeded in their on-going contribution towards technology, by launching a more streamlined image search.

Google image search has always involved a step by step process, by which the searcher will follow simple processes in order to view their required image. However, this week Google has created a new process which will reduce the time it takes to search for an image.

How and why have they done this?

Before this week, Google would require a few clicks of our mouse and we would be able to access our chosen image, and the source in which it has been taken from. However, Googles new idea, allows us to select an image through Google search and be immediately taken to the relevant picture in a larger size.

This will mean no hovering over images to increase their size, and no redirection to the website in which the picture was sourced.












Despite this initially being an easier alternative for the searcher, it is important to consider the effects that this may have on websites, the amount of traffic going to and from sites, and possibly company’s profits.

At first glance, this could have the potential to completely change the way in which the internet works, including traffic generated to and from sites. However, anticipating potential concerns, Google has highlighted that they are not taking away the rights company websites have; they are in fact trying to help them.

Google has stated that there are now 4 clickable ways in which the searcher can access the picture from the hosting website, instead of the previous two. This is said to help the hosting page, as Google is no longer generating phantom, visits which has said to be a concern by some publishers and websites.

Despite this plan having the potential to change the way we see images through browsing, webmasters can prevent their images from being used by simply blocking Google from indexing their images.

I can imagine there are many different opinions about this change in Google, but the question is – whats yours?

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