This Week in Digital…

Joseph Fitzpatrick

This week in digital

A lot happens in digital during a week so every Friday we gather the most interesting, amusing and/or entertaining stories from the world of online marketing, ecommerce et al. in one place.

Google and Microsoft block abuse images

The most high profile story in digital this week was Google and Bing agreeing to measures to make it harder to access child abuse images on their search engines.

The announcement follows growing pressure on the two search engines to implement such measures to filter out these images from their search results, with Prime Minister David Cameron threatening legislation if the changes werent made.

The measures come in the form of a new algorithm, which Googles communications director Peter Barron said had cleaned up 100,000 queries.

Yahoo! announce encryption

As the above Google story shows, internet privacy is vogue in medialand at the moment and Yahoo! this week announced that it will encrypt all user information that moves between data centres by the end of March next year.

The move was announced in a statement on the companys Tumblr (incidentally Yahoo! own Tumblr), with CEO Marissa Mayer saying: “I want to reiterate what we have said in the past – Yahoo has never given access to our data centres to the NSA or to any other government agency. Ever.

“There is nothing more important to us than protecting our users’ privacy.” For more on this story, click here.


Selfie beats Twerk to Oxford Dictionary

Selfie the term describing the act of photographing oneself has been named as Oxford Dictionary’s word of the year. It saw off competition from other shortlisted gems like ‘schmeat’ (synthetic meat) and ‘twerk’ (just type into YouTube) to join an honour roll that is also shared by ‘chav’. The use of selfie has increased by 17,000% in the past year according to the Oxford Dictionary’s software.

Dont duplicate meta descriptions

Dont duplicate meta descriptions

Head of web spam at Google, Matt Cutts, has released another video in which he warns against using duplicate meta descriptions. Cutts says it is better to have none whatsoever than show duplicates. Watch the full video below:

And finally…

Last week we brought you the news that Google had revamped the comments section on YouTube (which it owns) so that you now have to be signed in to Google+ to vent your spleen at the latest Miley Cyrus offering, and that this had not proved very popular. This has led to a petition being set up to try and put an end the enforcement of Google+, which has already garnered over 180,000 signatures.