This Week in Digital…

Becky Grainger

This week in digital

Google’s search traffic drops

It still remains that Google dominates the US market with (according to StatCounter Global Stats) over three quarters of the search market. However, Google have seen its largest drop since 2009, which has come at an advantage to Yahoo and Bing who have both seen increases. Yahoo, with the biggest increase in share, comes after Firefox made the decision to switch its default search from Google to Yahoo.


Beyonce causes Instagram mayhem

January the 7th marked a memorable day for Beyonce with the 3rd birthday of her daughter Blue Ivy Carter, however this event was overshadowed by believe it or not Beyonce following one lucky person on Instagram. Within minutes die hard Beyonce fans noticed the unusual change from her normal 0 following to 1 following. Fans fled to @thaisalcosta’s account and bombarded her with questions with why she had been chosen and not them. Her account saw a sudden increase in followers and Instagram’s servers slowed down although it is unsure whether the two are linked. Shortly after the ‘newsbreaking’ event Beyonce unfollowed the user and all was restored in the world.


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Virgin trains save the day

This week saw a teenager use the power of social media to help solve his rather embarrassing problem. 16 year old Adam Greenwood was travelling on a Virgin train from Euston to Glasgow when he used Twitter to ask for help when he realised there was no toilet paper in the toilet he was using. Virgin trains were quick to respond to his plea and managed to save the day.


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Facebook set to launch voice-activated service

Facebook are joining forces with start up firm in an attempt to introduce voice-activated services. Founded only 18 months ago, specialise in voice recognition and voice interaction. A blog post on the site states: “Facebook has the resources and talent to help us take the next step. Facebooks mission is to connect everyone and build amazing experiences for the over 1.3 billion people on the platform – technology that understands natural language is a big part of that, and we think we can help.”

And Finally…

This week saw a terrible tragedy after cartoonists and journalists at the French publication Charlie Hebdo were shot. Je Suis Charlie has been trending on Twitter since the event and Madonna used the opportunity to pay her respects whilst also promoting her new album. I think its safe to say her fans did not respond well to Madonna using the tragedy to promote two hashtags for her album.