The 18 step GIF guide to keeping clients happy

  • Happy.Client
  • Happy.Client


1. Believe it or not, clients are human too!

2. So you need to understand them by asking lots of questions.

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3. And make sure you listen to them. Like really listen.

4. That way you can get inside their heads and work out what they want.

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5. Make friends. Don’t be afraid to make small talk.

6. Give lots of free and useful advice.

7. And go that extra mile.

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8. Always be open and honest.

9. If the strategy isn’t working, don’t carry on regardless. Stop, discuss, and find a new direction.

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10. Keep in touch with regular updates, even if just to say hello.

11. Always put everything in writing.

12. And respect THE deadlines, before…

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13. If you believe in your opinion, a good client will respect you for saying “no”.

14. Just keep expectations in check.

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15. And if you mess up, take the blame.

16. Last but not least, just do a great job!

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 17. No matter what gets in your way.

18. And with a little bit of luck, your client will love you forever.

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