Data and Insight Masterclass Resources

We hope you enjoyed your time at the Data and Insight Masterclass.

Links to the two handouts Ian and Angus discussed can be found in digital versions below, along with two other visualisations, which outline attribution options and the power of a data-driven model. 

ga-vs-360Data-Driven Attribution

Attribution Options

Google Analytics vs. Google Analytics 360 Capabilities

Retail Attribution Case Study

If you would like to talk to us about your own attribution model or need advice from our specialist Data and Analytics team on how we can boost revenue from your website, feel free to get in touch with us using the contact form on the right. >>