Search Laboratory Blogger Bash (#SLBloggerBash)


Alice Lawson

Account Director

Content Marketing

Following on from the success of the #Bloggersfestival last year, which was hosted by Scarlett Dixon, editor of the popular lifestyle blog, Scarlett London, we decided to go for it and host our own #slbloggerbash this year, and if we do say so ourselves, it was a great success. The lovely Scarlett co-hosted the event alongside us, and we had a fantastic time working together to create an event to remember.

Armed with goodie bags, cupcakes, tiaras, railings of clothes, and boxes of Italian cheese and wine, we made our way to London. Representatives from Tuscany Now, Wynsors World of Shoes, Bon Prix, Modern Rugs, Urban Outfitters and Quiz Clothing were all there to mingle with the bloggers, speak about what they do, and have a glass of wine with the fab bloggers who attended. Not only was there the opportunity to have a good natter, eat cupcakes and drink wine, each brand also brought something different to the table.

Modern Rugs had the creative idea to play a game of carpet boules, which involved testing the guests’ aim in the hope to win an interior goods hamper, or a selection of yummy smelling Yankee candles. The lovely winner should be expecting her hamper in the post any day now!

As you can’t possibly host a successful blogger event without copious drinks and yummy nibbles, Tuscany Now enticed guests into a wine tasting game. The rules were quite simple: sip five different wines and match them up with their descriptions. Three lucky winners walked away with a cheese and wine gift basket. Congratulations to Charlotte, from Adventures of a Nice girl, Debbie from Hello Deborah and from Uli Found some paper. We are only slightly jealous!

Search Laboratory Blogger Bash

Alongside wine tasting and carpet boules, Wynsors asked guests to try their luck at a raffle, with the chance of winning one of 20 premium goodie bags as well as a DSLR camera. The lucky winner, Abigale from All things that glitter, didn’t own a camera, so in our eyes she was a worthy winner! As well as lots of goodies, Wynsors also brought with them 50 mini branded tasty cupcakes.

No blogger event would be complete without a selection of fashion brands and their fabulous collections. We invited the lovely girls from Urban Outfitters, who brought an exclusive preview of their Autumn/Winter collection, which looks amazing! Not only this, but they gave away 10 premium goodie bags, a beauty box, hand cream samples as well as a Crosby player!

However, it didn’t stop there, Quiz Clothing asked the guests to ‘share a prom queen selfie’ for the chance to win one of 10 premium goodie bags! As well as this, they brought along rails of prom dresses for the guests to cast their eyes over.

Last but not least, the Bon Prix team brought rails of clothes for guests to look through and have the chance of winning! We all had a wonderful time at the event. It was fantastic to meet so many lovely people and have a good natter. If you want to see more information from the day, you can watch the video!

*All photos courtesy of Natalie Tamara @

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