Amazon Marketing Services

Specialist pay-per-click optimization services for Amazon marketplace vendors


Bid optimization



Driving performance from Amazon PPC campaigns

Our PPC team applies decades of experience to deliver world-class optimization for Amazon Marketing Services campaigns.

With multiple formats and match types available, there are many opportunities to optimize AMS campaign performance and drive down your ACOS (Advertising Cost Of Sale).

Scale across multiple Amazon markets and languages

A long PPC pedigree gives us the experience and tools to scale your campaigns and maintain your performance goals.

Our in-house native language skills ensure that your keywords are localized and culturally appropriate, so that you get the best return on your investment in Amazon PPC campaigns.

Automated daily reporting across multiple markets

We use ReportLab™, our proprietary search reporting software, to interrogate AMS and automatically collate reports from each country and each AMS advertising option.

This gives you the insights you need to better understand performance, and give us the information we need to ensure that your campaigns achieve their goals.

Talk to us about your Amazon PPC goalsGet in touch

“The team at Search Laboratory has massively exceeded our expectations for our Amazon Marketing Services (AMS) campaign. I’m particularly impressed with their innovative use of technology to generate advanced reporting and analytics for AMS, which has given us more insight into how we can use AMS to further grow our market share across multiple countries.”

Ruud Linders, European Digital Search Manager, Mars Petcare

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