The Future of B2B is changing.

Is your team ready?

Havas Business is a dedicated B2B practice offering consultancy, planning, and media buying. We help clients elevate the profile of marketing within their organizations, changing perception of marketing from a prohibitive cost center to an engine for growth.

Combining data science with intricate digital strategies, Search Laboratory identifies the questions that bring marketing data to life, allowing clients to make decisions that drive profit.

Together, our mission is to bring the business of media and marketing to the boardroom.


How we can help


Growth + Innovation Strategy

Customer Insights

Audience Activation

Global Reach

Brand Development


Media Experience (MX)

Investment Planning and Buying

Want to elevate the profile of marketing within your B2B organization?Get in touch

Case Study


Shifting brand perception with shipping company Maersk


Learn how Havas Business created an award-winning brand campaign that turned the world’s understanding of logistics upside down.

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Case Study

An integrated approach for international automation software company Appian

Learn how Havas Business assisted Appian in consolidating their marketing efforts, improving lead generation while keeping CPA low.

Read the case study → 



Want to learn more?


Havas Business powered by Search Laboratory gifts clients access to the resources of a global media powerhouse without losing the precise touch and direct relationship management of a strategic partner.

As the B2B category is experiencing transformational growth, we have created dedicated tools and solutions to service current and emerging client needs.

Let us show you what we can do. Get in touch today.

Need help with your B2B marketing?Explore our B2B Playbook