Bing & Yahoo Ads Management

Search Laboratory’s PPC team are Bing Ads (previously Microsoft Advertising) accredited professionals and can help you manage profitable advertising campaigns on Bing, Yahoo, MSN or Hotmail.

Bing Ads allows advertisers access to a significant proportion of the global internet population (17 million searchers in the UK) and research shows that Bing searchers are 49% more likely to buy your products than the average UK searcher. It remains the second most popular search network both in the UK and the USA.

Bing Search Advertising, if you are not already using it, can open up a wealth of global opportunities for your website. Broaden your paid advertising campaigns by using the Yahoo! Bing network as well as Google AdWords.

In other markets, such as the USA, Bing has a larger share of the search market at around 15%. The Bing Ads platform is therefore a valuable tool that will help you reach a wider audience, generate additional traffic to your website and increase the profit derived from pay per click advertising both locally and internationally.

Our team of PPC specialists can help create and optimise your paid search adverts in the Bing Ad Centre.

And don't forget...Search Laboratory can manage campaigns for sites such as Bing or Yahoo in over 35 languages!

Contact us to find out how we can set up and improve the ROI from your paid search campaigns on Microsoft domains like Bing.


Figures from: Nielsen/NetRatings Jan-Mar 2010 & comScore Core Search (custom), June 2012.