Build and manage data-driven programmatic campaigns across display, video, TV and audio
Access to premium, brand-safe digital inventory
Integration with the full Google Marketing Platform
Create engaging display, audio and video ads
Access campaign data and insights in real-time
Build and manage combined audiences
With DV360, it’s easier to design, build and manage programmatic campaigns from start to finish. Comprised of five modules, you can: define budgets; build audiences; gather and report on insights; build creative display, audio and video ads; access premium inventory and negotiate deals directly with publishers, all within one interface.
Benefit from features like automated bidding, access to first and third-party data, fraud prevention, brand safety tools and advanced campaign customisation options.
Previously DoubleClick Bid Manager, Display & Video 360 now sits within the Google Marketing Platform and benefits from integration across all tools, including Analytics 360 and Campaign Manager.
Benefit from:
With information on over 65 dimensions and 145 metrics, the D&V360 Insights module delivers the data necessary to create bespoke campaigns that deliver results, with several dimensions updated in real time within the module; build tables and graphs directly within the interface without the need to export data. Optimise your campaigns using fresh data for instant results.
As a Google Marketing Platform Sales Partner, you can buy Display & Video 360 directly through us. This gives you complete data ownership, full transparency on media spend and fees, and the ability to manage campaigns in house.
Data is your single most valuable asset, and owning your own data is crucial if you are to make informed business decisions. Unlike when working with an agency account, buying DV360 through a Reseller gives you complete ownership of your campaign data so wherever you go, your data goes with you.
As one of just a handful of trusted UK-headquartered Sales Partners, we offer expert implementation, training and ongoing service support for Display & Video 360.
Whether you need help turning insights into strategy, executing an integrated digital strategy, or delivering a higher ROI, we will work with you to ensure your business goals are met.
Learn how Display & Video 360 can grow your businessSpeak to our team
With Display & Video 360, Search Laboratory can:
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