Baidu is currently the most used search engine in China with 37% of the search market share, so for companies interested in advertising in China, it is too big to be ignored.
Here is a guide to opening a ppc acount on Baidu. However, it’s not easy to open a Baidu PPC account. Before you can [...]

Today is a proud day to be a Leeds fan. Congratulations to Leeds Utd who beat Man Utd in the FA Cup 3rd Round at Old Trafford yesterday.
Not only did we outplay, humiliate and thoroughly beat our bitter rivals – but we also made it as a hot topic on Google!!!

Marching On Together!

After injury ravaged the Lab Rats team in the weeks prior to the event, the remaining seven managed to all complete the Leeds Abbey Dash on Sunday.
Congratulations to Lindi, who won emphatically on the day and shattered Ian’s company record time with a blistering 44mins 15 second run (Ian’s previous record was 44:51).

That run single [...]

Once again the Search Laboratory team are donning our running shoes and taking part in the Leeds Abbey Dash. The Abbey Dash is an annual 10k run that starts at the Headrow in Leeds city centre and goes down the A65 to Kirkstall Abbey and back.
Last year we had five participants and this year the [...]

Google have created a toolkit for translating AdWords campaigns other languages. It machine-translates using Google Translate, and then allows a professional translator, or mother-tongue linguist to go in and correct the inevitable errors that machines make when translating.
However, we show in this article that the Google process has some major issues.  The over-simplification of the [...]

Search Laboratory Attend Technology World 2009
Search Laboratory are the only search engine marketing company that specialises in generating sales leads for technology companies in multiple languages.
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This means that we can capture users searching for your solutions in any country in anly language by ensuring:

You are prominent in Google and other search engines [...]

Google Local Business Center has just released a brand new reporting feature. The new interface gives you a Google Analytics style dashboard with some very meaningful statistics that can be used to improve the traffic and conversions you receive from your local business listing (LBL).
This is a massive step forward in local search and hopefully [...]

Introduction
Moving from a single language to multiple languages is a daunting process when approached for the first time.  To do this right is as easy as doing it wrong, but the penalty for doing it in the wrong way can be immense.  It can mean that translation becomes difficult or impossible, that the site [...]

Search Laboratory is pleased to announce that we have been chosen as search marketers by a host of new clients.
Cascade HR
The UK’s fastest growing Human Resources Software supplier of HR software, payroll systems and employee self service. They supply their own integrated HR and Payroll solutions that use the very latest Microsoft technologies such as [...]