The header image for the 'Future Trends of SEO' event led by Search Laboratory digital marketing agency.

Event details

 

Date: Tuesday 15th October 2024

Time: 9:00am – 12:30pm BST

Location: Everyman Cinema (Screen 1), St John’s, ABC Building, Manchester, M3 4AS

 

In today’s digital landscape, user journeys are becoming more fragmented, and the role of search is evolving. This has created significant disconnect between user search behaviour and business search strategies.

To thrive in this evolving ecosystem, senior marketers must realign their approach and optimise across a broader spectrum of touchpoints to deliver a seamless brand experience and drive future growth.

Our upcoming event, “Future Trends of SEO”, will explore how organic has evolved over recent years, and our panel of experts will dissect the challenges and opportunities stemming from these shifts. Offering invaluable guidance into the future of search and how you can align your paid and organic strategies, you can expect actionable insights designed to maximise the value of your content and empower your business.

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Register and secure your place at our in-person SEO event

What you will learn:

 

  • How to elevate your SEO strategy in 2024 and beyond
  • The blueprint to search maturity and collaboration
  • Techniques for leveraging generative AI and maximising your content value

A header image detailing the time and place of the Future Trends of SEO event run by Search Laboratory digital marketing agency.

 

Meet your speakers

 

 

 

A photo of Lucy Barnes, Joint General Manager at Havas Media Network.

 

 

 

Lucy Barnes, Joint General Manager at Havas Media Network

 

As Joint General Manager, Lucy oversees the operations, performance, and growth of Havas Media Network in Manchester. With over 20 years of experience in the media industry, Lucy has developed and executed strategic media solutions for clients across various sectors and markets, such as L’Oreal, Matalan, Nando’s, and the BBC.

A photo of James Bentham, Head of SEO at Search Laboratory digital marketing agency.

 

James Bentham, Head of SEO

 

James is the Head of SEO at Search Laboratory and, with over a decade of experience in operations management and the delivery of SEO in an agency environment, is responsible for driving forward our SEO offering. James leads a team of strategic, commercially focused SEO Account Managers and Executives to deliver premium ROI-driven campaigns for our clients.

 

A photo of Amy Banks, Director of SEO at Havas Media Network.

 

Amy Banks, Director of SEO at Havas Media Network

 

Amy is the Director of SEO at Havas Media Network, leading the London team. With nine years of experience in the industry, Amy has a strong SEO agency background along with a broader background, having worked across strategy roles. Amy leads the dynamic SEO team at Havas, where she has been sharpening her wider search expertise for the past five years.

 

A photo of Alex Walker, Managing Director at Havas Market.

 

Alex Walker, Managing Director at Havas Market

 

With 25 years of experience in the online retail industry, Alex is passionate about helping brands grow their online sales and presence through effective digital strategies and operations. As a former Amazon Senior Product Manager, Alex has hands-on knowledge of all key growth levers. He also has extensive experience in M&A, having co-founded Expert Edge (now Havas Market UK), an Amazon agency acquired by Havas Media Network in 2022.

The Havas Media Network logo.

The Search Laboratory digital marketing agency logo. Search Laboratory is part of the Havas Media Network.

See highlights from our first SEO event in London

 

 

 

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