This webinar discusses what Search Ads 360 is and what the benefits of it are. It also explores how Search Ads 360 integrates with the rest of the tools in the Google Marketing Platform.
Our PPC Team Manager, Alexi George illustrates how to effectively utilize Search Ads 360 to improve ad performance. Alexi also provides insights into different auto-bidding strategies and how to implement them to maximize the value of your paid search campaigns.
Alexi has worked in the PPC team at Search Laboratory for over two years and provides strategic insight and support for a wide portfolio of national and international clients. Alexi has vast hands-on experience managing campaigns at account-level, managing paid search campaigns focusing on direct response, optimizing ads and improving overall campaign performance for multiple clients.