Multilingual Search Engine Marketing Whitepaper| Search Laboratory

'Web Magnetism': Attracting global trade online – A complimentary white paper

Amid a bleak economic climate, UK enterprise companies previously reliant on domestic trade alone have been forced to look abroad for new sources of revenue. While it may not be apparent to a board of directors faced with the choice to 'go global or go bust', the truth is that it has never been easier for a UK business to start trading abroad.

Developing 'web magnetism' does however require specialist knowledge, skills and experience, none of which are likely to be present in a business that has 'grown up' operating within UK shores alone.

Informed by success stories from Search Laboratory's client base and a bespoke research study of 350+ senior decision makers in large UK enterprises, this free white paper examines the role that multilingual internet marketing can play in driving overseas revenues into enterprise firms, including:

The fundamental need to engage mother-tongue linguists in all multilingual search marketing campaigns (and why translation alone doesn't work.)

The importance of a wholly customer-centric approach to international expansion and website localisation.

Why businesses may need to look beyond Google in their search for international custom.

Providing strategic and tactical insights for domestic B2B and e-commerce organisations, and highlighting key learnings from those operating successfully in global markets, this whitepaper is a must read for any business wanting to attract more international trade online.

Download your copy now.

'Web Magnetism': Attracting global trade online – A complimentary white paper

Download your free copy of the whitepaper by completing the form below:

Download your free copy of the whitepaper by completing
the form below: