Display & Video 360 Certified Company status for Search Laboratory


Chris Attewell

CEO


Company News

We are a Display & Video 360 Certified partner

We are proud to announce that Search Laboratory has been awarded Display & Video 360 Certified Company status, making us one of a select few trusted UK-headquartered agencies which have been accredited by Google for providing clients with Display & Video 360 product implementations, technical support and excellent customer service.

Google Display & Video 360 is an integrated tool which can be used to build and manage cross-channel media plans, from programmatic display to TV.

Google and Search Laboratory partnership

This is the fifth Google Marketing Platform product which we have received certification for and follows on from receiving our Google Analytics 360 Sales Partner status last year. We are one of just ten agencies in the UK to have received Sales Partner status.

Becoming a Certified Company

In order to become a Display & Video 360 Certified Company, we had to prove to Google that we are experts at using the tool and creating optimised campaigns for our clients. We had to submit two in-depth business case studies to demonstrate how the team uses the software and their expertise to improve client results.

Once our application had been reviewed, we were invited to interview with Google to further demonstrate our ability to manage and optimise various campaigns using the Display & Video 360 software, proving that we were experts in using all features of the tool and creating outstanding campaigns for a variety of clients.

What can Display & Video 360 do for brands?

Display & Video 360 is the premium version of Google Display Network, and has a wide range of features that can be used to improve the performance of your programmatic campaigns including:

  • Access to a wider range of Ad Exchanges, video inventory and websites
  • Advanced bidding algorithms and campaign structures
  • Access to multiple third-party data providers
  • Improved brand safety measures
  • Integration with GA 360 and Campaign Manager

Display & Video 360 is completely optimised to planning, executing and managing programmatic ads, and is the industry standard tool for creating large-scale and results-driven campaigns.

If you think that your business would benefit from improved programmatic performance, get in touch and see how we can manage your campaigns in Display & Video 360 today.

Kick start your programmatic todayGet in touch


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