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Multilingual PPC campaigns and the linguistic challenges involved

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The Google PPC Keyword Match Type Change – What’s the Impact, Exactly?

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PPC: How Match Types Work – For AdWords / Yahoo / AdCenter & Baidu

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B2B Lead Generation – Is Telemarketing and Cold Calling a thing of the past?

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Does Broad Match Have a Place in a Well Run AdWords Campaign?

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PPC Using Wacky Excel Spreadsheets – Top 5 Functions

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