Combining Paid Social and Creative (Podcast) | Search Laboratory

Combining Paid Social and Creative (Podcast)

In this episode, Senior Creative Studio Manager Mark Wiggins is joined by Biddible Associate Director Gina Wisse, Paid Social & Programmatic Consultant Greg Gould and Dan Cayzer (at the time of recording Paid Social and Programmatic Account Manager). Together they discuss how paid social and programmatic campaigns combine together with creative work to achieve results and how they track the success of campaigns.

 

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Joining this podcast are:

A photo of Mark Wiggins, Creative Studio Director at Search Laboratory digital marketing agency.

Mark Wiggins

Creative Studio Director

A photo of Gina Wisse, Biddable Associate Director, at Search Laboratory digital marketing agency.

Gina Wisse

Biddable Associate Director

A photo of Dan Cayzer, former Paid Social and Programmatic Account Manager at Search Laboratory digital marketing agency.

Dan Cayzer

Former Paid Social & Programmatic Account Manager

A photo of Greg Gould, Paid Social and Programmatic Consultant at Search Laboratory digital marketing agency.

Greg Gould

Paid Social & Programmatic Consultant

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