Only 2% of brands use data-driven digital marketing to effectively engage with customers, however, that 2% have seen 20% more revenue, with a 30% reduction in marketing spend.*
This webinar gives you the tools you need to analyse your digital marketing activities to discover where your business currently sits on Google’s Digital Maturity Benchmark, in relation to your industry peers.
Our CEO, Chris Attewell discusses how you can make the best use of your data, delving into the five key areas that will help you reach digital maturity (attribution, ads, audience, access and automation).
Using the power of data science and the Google Marketing Platform tools you too can beat your competitors and drive success. The webinar also shows you some practical steps to improve efficiency and performance moving you through from nascent (beginner) to multi-moment (super advanced).
*BCG and Google: ‘Mastering Digital Marketing Maturity’ 2018
