Technical SEO

Our team are experts in technical SEO. We provide detailed SEO audits and recommendations for your website so you can out-perform your competitors.
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ReportLab: all your digital data in one place

ReportLab is Search Laboratory’s bespoke integrated reporting tool. We bring together data from our proprietary tools into a single customisable interface.
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Improving online visibility in new markets: translation and SEO

Speaking your customer's language is vital, but translation alone will not work. Native linguists and SEO expertise are required to succeed in a new market.
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Keywords, acronyms, and expanding into European markets – guidance for tech marketers

If you're in the tech sector and expanding or operating internationally, download our acronym guide to ensure you're optimising for the right terms.
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Going global: beyond the technical SEO basics

This blog post explores some of the lesser-known areas of technical SEO for brands with international websites.
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SEOLab: suite of software tools for SEO

SEOLabTM is Search Laboratory's proprietary suite of SEO tools for data collection, analysis and monitoring for SEO.
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Can we get any benefit from structuring a URL in a certain way?

Can URL structure affect rankings? We compare keyword phrase placement and test folders against hyphen connected keywords to judge the impact on rankings.
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Our Partnership with the Department for International Trade

Search Laboratory is working with the Department for International Trade to deliver workshops about international digital marketing topics to SMEs.
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Technical SEO for international markets webinar (video)

Implementing technical SEO for international markets is hard. Our webinar simplified the process and gave guidance on how to avoid the most common mistakes.
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How to implement technical SEO for international markets Webinar

Join us on Tuesday 18th October at 10:30am BST for our latest webinar on best-practice technical SEO for international expansion.
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What do Europeans search about the UK?

What have Europeans been searching about the UK in the wake of Brexit? Have European attitudes changed towards Britain?
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Website migration best practice – free SEO checklist

Make sure your website migration project complies with SEO best practice with our free SEO checklist for website migrations.
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International SEO – tips for technical website optimisation

We look at the technical SEO fundamentals need to launch a new international site, including URLs, keywords, meta data and hreflang.
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11 ranking factors and how they really correlate

We look at Backlinko's recent SEO ranking factor correlation study and how should it affect the structure of your future SEO strategies.
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This is why government websites need SEO

There is a myth that government websites such as .gov.uk will rank #1 no matter what. This is untrue and a recent French case can prove it!
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